adidas shell toe It’s time we told the shops that size really does matter
It’s time we told the shops that size really does matterWITH student Ruth Clemens’ post going viral on social media, isn’t it about time that the shops paid attention to consumers?Get daily updates directly to your inbox+ SubscribeThank you for subscribing!
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CHESHIRE student Ruth Clemens found herself in a bit of an embarrassing situation this week. She tried on a pair of size 16 jeans in H only to find that they wouldn’t fasten on her despite being a size 14. Rather than let this experience get her down, Clemens took to social media to point out the lunacy of the situation.
And, if we’re all being honest, it’s a case of been there, done that. I don’t know how many times I’ve stood in a changing room, trapped inside a dress or a pair of jeans, limbs in places they shouldn’t be, feeling myself getting warmer and warmer. Total panic sets in. There have been occasions where I have contemplated calling the sales assistant in to come and cut me out.
READ MORE: Student shames H sizing policy after failing to squeeze into size 16 jeans
Having finally released myself from the offending item, I have quickly scuttled out the changing room, barely making eye contact with the poor girl on the door before muttering something about ‘just leaving it’.
Am I a weird size and shape? Not really. At 5 foot 1 and a size 8, I should in theory be able to find things to fit in just about any shop. (Okay, so the legs are usually too long, but I expect nothing less).
This is how it feels when you find jeans that fit you properly
So, why is it, then, that I can happily purchase a pair of jeans in New Look but barely get a leg in in River Island? Why can I find the perfect dress in Quiz but feel like a sack of spuds in Dorothy Perkins? What is going on with our high street?
And it’s not just jeans and it’s not just me. I can barely find a bra the same size in two different shops. Or dresses, work trousers or heels. I don’t change shape when I move from one shop to the other, do I?
Men are also reporting a problem with sizing these days. Jeans, jumpers, shirts They’re all over the place. For some reason, Topshop expects men to be giraffe shaped on top, but with saggy backsides to fill their oddly wide hipped jeans. the actual size of the item is up to two inches wider than the size on the hanger.
Even shoes have become a problem of late. I regularly hear women say “I’m a 5 in flats but a 4 in heels,” or “I can’t order shoes online because I’m different sizes in different shops.” Where does the madness end?
A dress from Quiz that actually fits, hurrah!
In my teenage naivet I used to get upset whenever I had to go up a dress size in a shop. Now, I only care that it fits. Which usually means taking two or more sizes of the same item in to the changing room. Do I care? No. But should it really have to be this way?
Is there not a standard template where a size 10 equals so many inches and a size 12 equals another so many inches? I realise that shops now manufacture and import their goods from all over the world, therefore different factories will produce different garments. But I really do think it’s about time that the powers that be took a bit more control over their products.